Question: How Can I Make My Gym More Profitable?

Is the fitness business profitable?

The fitness industry is one of the most profitable and persuasive businesses out there, but in terms of promised results, it has been a disappointing failure.

There are very few fitness brands, technologies and commercial programs which actually deliver what they promise..

Which gyms pay personal trainers the most?

Personal Trainer Salary Research Shows the Highest Paying Gyms24 Hour Fitness. Non-training hours at 24 Hour Fitness are minimum wage, but the gym does offer some attractive incentives. … Anytime Fitness. Anytime Fitness gyms are franchised and had varied payment structures. … Crunch Fitness. … Equinox. … LA Fitness. … Planet Fitness. … YMCA.

What is a good profit margin for a gym?

According to the 2017 IHRSA Profiles of Success, the “Pro-Shop/Retail” category yields a median margin of 16.5% for all clubs; 15.5% for multipurpose clubs; and 20% for fitness-only clubs. For facilities that are part of a chain or multi-club group, the figure is 22.6%; and for independent clubs it’s 12.7%.

Why I quit being a personal trainer?

I quit being a personal trainer for three simple reasons; money, disillusionment, and career progression. These are the same reasons that thousands of other personal trainers have quit the industry too. They can’t earn enough money, lose faith in what they’re doing, and no longer see it as a long-term career.

What is the best gym franchise to own?

9 of the Best Gym Franchises to Buy in 2020Orangetheory Fitness. … Planet Fitness. … Crunch Fitness. … Pure Barre. … The Bar Method. Initial franchise fee: $52,000. … UFC Gym. Initial franchise fee: $30,000 to $50,000. … Jazzercise Inc. Initial franchise fee: $1,250. … Gold’s Gym. Initial franchise fee: $32,000 to $40,000.More items…•

How do you attract customers to the gym?

7 Effective Ways Gym Owners Can Attract New CustomersPartner Up. Work with local corporations to build an internal fitness program. … Offer Remote Classes. Video technology has advanced to the point that virtual training is simple and affordable. … Market to Seniors. … Diversify Your Trainers. … Be Involved in the Community. … Go One Step Beyond. … Be Part of Their Day.

Is personal training a good side job?

Yes, personal training is an excellent second, or side job. I would never recommend it as a full time or primary job, due to the odd hours, and that you are working mainly on commission. Remember your only paid, when you bring a client through the doors, rarely does the gym bring you a client.

How many hours does a personal trainer work?

I will typically work 8-12 training hours per day, but this varies with client adherence and retention. An average work-week consists of 40-45 training hours, and 5-10 hours on “behind the scenes” work.

How do I sell more gym memberships?

8 Critical Steps for Selling Fitness MembershipsThe Incoming Call. Give the prospect all of your attention because this is the most important step. … The Meet and Greet at the Front Desk. … Needs Analysis. … The Tour. … The Price Presentation. … Ask for the Sale. … Overcome Objections. … Ask for Referrals.

How can I improve an existing gym facility?

6 Tips to Improve Your Gym Member’s ExperienceTake a fresh look. Spend a day really looking at your facility. … Get the facts right from the horse’s mouth. … Spend some time creating a special atmosphere. … Offer additional services. … Maintain and replace your equipment as needed. … Clean up your (gym’s) act.

How much money do personal trainers make at 24 Hour Fitness?

The typical 24 Hour Fitness Personal Trainer makes $15 per hour. Personal Trainer hourly pay at 24 Hour Fitness can range from $7 – $31. This estimate is based upon 106 24 Hour Fitness Personal Trainer salary report(s) provided by employees or estimated based upon statistical methods.

How do you increase members in the gym?

12 Ways to Boost Gym Membership SalesMake Joining as Simple as Possible. … Encourage Positive Reviews on Social Media. … Craft a Solid Marketing Plan. … Identify Your Gym’s Niche. … Know Your Competition. … Train Your Employees. … Understand Your Prospects’ Needs. … Personalize the Selling Experience.More items…•

Can you make a lot of money owning a gym?

In the world of gym ownership, there are three surefire ways to boost profit: … Increase membership revenues – If membership at your gym is $1,000 per year, you only need 100 members to turn over $100,000 in annual revenue. But adding just one new member every week puts annual revenues at $152,000.

Why do gyms fail?

GOOD gyms fail not because their coaches are bad; NOT because their bathrooms aren’t pristine; NOT because they’re not “pursuing excellence.” They fail because they don’t have a plan. They might have great intentions and lots of hustle.